Jeep is introducing the all-new 2026 Cherokee - and it's doing it with a lot of fanfare. Jeep recently took over Brooklyn's historic Domino Park to reveal the new model, complete with musical guest LL Cool J, and live-streamed the event in New York Time Square. The celebration included the Jeep 4X4 City Camp experience with interactive installations that captured the spirit of each Jeep Cherokee era since it was introduced in the 70s.
Photo: Stellantis.
"I've been driving Jeep 4x4s for years - IYKYK. We go way back, so it's an honor to be part of the iconic Jeep Cherokee's return, " said LL COOL J. "Our bond is built on mutual respect: style, originality and always striving for the top. Not just for ourselves, but for everyone who chooses to ride with us on this journey."
"As we imagined the appropriate way to celebrate the return of an American icon like the Jeep Cherokee, it only seemed fitting to join hands with LL COOL J," said Olivier Francois, global chief marketing officer, Stellantis. "With this campaign, we acknowledge both LL's influence in music and the one Jeep Cherokee has held over the past 50 years in the automotive category.”
“New York, with all its grit and influence, made it the perfect place to launch the all-new 2026 Jeep Cherokee in front of so many Jeep fans and alongside the original influencer himself, LL COOL J,” said Bob Broderdorf, Jeep CEO. “Not only is the northeast a massive market for midsize SUVs, but more importantly it’s been the backdrop for so many Jeep Cherokee memories for families through the generations. We’re proud the all-new Jeep Cherokee hybrid, with its best-in-class capability, more cargo room and over 500 miles of adventure on a single tank, will continue driving that legacy forward for the next generation.”
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Credit: Stellantis.
A few quick facts about the all-new 2026 Cherokee:
- It will start under $40,000.
- A new 1.6-liter turbo-four hybrid engine delivers more than 500 miles of range and an estimated 37 mpg combined.
- Composed of an internal-combustion engine, two electric motors and a battery, the propulsion system delivers 210 horsepower and 230 lb-ft of torque.
- 140 standard and available safety and security features, including standard Active Driving Assist.
- Available in entry-level Cherokee, Laredo, Limited and Overland trims.
- Standard Jeep Active Drive I 4x4 system with standard rear-axle disconnect.
The 2026 Cherokee will arrive at dealerships in late 2025, beginning with the Limited and Overland trims, starting at $42,495 and $45,995, respectively. The entry-level Cherokee trim and Laredo will arrive at dealers in early 2026. The 2026 Cherokee will be built at Stellantis’ Toluca Assembly Plant in Mexico.
Photo: Jeep/Stellantis.