The new Superman movie made its $122 million debut over the weekend. Superman isn't the only star of the film. Toyota takes center stage as well, with the refreshed 2026 Toyota bZ (formerly the bZ4X) serving as Lois Lane’s official ride. Toyota's all-electric crossover plays a role in a pivotal scene when Lois Lane arrives at the Hall of Justice in the bZ seeking help from the Justice Gang.
The cinematic partnership between Toyota and Warner Bros. extends beyond the screen. A specially wrapped bZ appeared on the red carpet at the film’s Los Angeles premiere at the iconic TCL Chinese Theatre in Hollywood.
“This partnership goes beyond a brand integration. It’s about storytelling,” said Dedra DeLilli, vice president marketing communications, Toyota. “The bZ embodies bold thinking, smart design, and a commitment to innovation – qualities that align with the spirit of Superman and the tenacity of Lois Lane. Together, they create a cinematic moment that brings purpose and personality to the Superman and Toyota brands.”
2026 Toyota bZ
Toyota says the 2026 Toyota bZ Battery Electric Vehicle (BEV) returns in new form with advancements in range, charging performance, and power. It drops the "4X" from its name for 2026. Other updates include a larger lithium-ion battery that increases driving range to up to 314 miles. Designers also incorporated a new North American Charging System (NACS) charging port, the one Tesla uses. It's offered in either XLE or Limited grades, each withy available all-wheel-drive.
Photo: Toyota.